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Focus your idea (New Business Checklist)

You probably already have a general idea of what products or services you want to offer. Before going into business, you need to focus your idea. If you want to open a toy store, you need to think about what it is that will attract customers to your store. Perhaps you've noticed that a certain neighborhood has started to attract married couples and young families and you believe a toy store would do well there. Or perhaps you've decided that what your area needs is a toy store specializing in educational toys. There are many different ways you could focus your idea; just make sure you believe in the angle you choose.

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